Wednesday, November 12, 2008

Barack The Brand

If you're one of the many Americans seeking President-elect Barack Obama T-Shirts, or the commemorative edition of your city's newspaper announcing the results of last week's election, the Los Angeles Times reports on entrepreneurs taking advantage of the Obama phenomenon, by selling Obama merchandise. Reporters who covered the election have even secured book deals.

Barack Obama is officially a brand, stimulating the economy to the tune of millions with anything bearing his likeness.

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